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Which positionning for Android ?
Monday, 05 October 2009 13:19

Android has been presented as the main iPhone competitor. Nevertheless, the big shark is still a small fish: the independence from constructors and a disappointing finish do not put the iPhone in jeopardy.

Android is trying to reach the App Store's level in application distribution; the new version seems to have taken criticisms into account and enables to preview the application before the installation... One of the main request of developpers is now satisfied, but is it enough to take the market maker position ? Of course it's not.

The open platform might be also an important leverage. Android is spreading, rumors and announcements talk about a lot of devices from a video game console to a media device, one trends that might become a market growth.

If the Android market become big enough in terms of users, it can reach the value of the iPhone one.

 
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